The Armonica Blog
Marketing Insights And Actionable Tips For Creators And Makers
Featured posts
5 Powerful Ways To Build Trust With Your Audience Before They Purchase
Turn curious browsers into loyal customers by establishing credibility from the very first interaction.
The Social Media Myth Most People Believe And Why This Misguided Belief Will Damage Your Business
A presence on social media is far from a magic bullet.
Why Trying To Lower Your Prices Is A Waste Of Money
And what you need to do instead that actually increases your chances for success.
9 Proven Ways To Build Unshakable Customer Loyalty
Loyal customers drive repeat business, referrals, and growth. Start building those connections today with actionable strategies that work.
New Year Resolutions Are Wishful Promises That Nobody Keeps... Unless You Use This Technique
Spoiler: your approach makes all the difference.
3 Powerful Questions To Ask Yourself This January To Create Your Best Year Yet
Gain clarity, set meaningful goals, and build a solid foundation for success in the months ahead.
The Global Showcase Collection: Your Key To Trade Show Success
Get ready to unlock new opportunities, grow your brand, and make your mark in the world of international trade.
What’s Your Vision?
Let’s start creating, refining, or reclaiming your vision today.
Are You Postponing Important Strategic Work For Your Brand Without Realizing It?
Strategic work is critical to shape the future of your brand. Here's how to identify if you're postponing essential strategic tasks and what you can do to prioritize them effectively.
Why Relying On Social Media For Your Communication Is A Risky Game
How to future-proof your message and connect more meaningfully.
Lower Prices, More Paying Customers?
Here's why things never work like that in real life.
5 Tips For Overcoming The Lack Of Touch In Digital Shopping Experiences
In digital stores, the purchase decision is based on a representation of the product – not the actual product. Follow these five tips to leverage powerful opportunities to create meaningful customer experiences.
3 Unconventional And Quirky Ideas To Find Inspiration For Your Visual Brand Identity And Collections
Next time you get stuck on a creative project try this.
5 Tips For Hiring The Right Consultant Or Freelancer
Are you looking to hire external help? Follow these easy tips to ensure that your creative project goes smoothly.
The Biggest Mistake That Many Creators Make (And How To Avoid It)
No, your creations don’t speak for themselves.
Stop Offering Discounts, Start Offering Value
Are you still offering a 10% discount for the first purchase? Let’s get creative.
5 Top Tips To Bring Your Creations Online
Building a successful online presence for your project is vital. Start now.
The Armonica Blog: Marketing Insights And Actionable Tips For Creators And Makers
Communication is a process, not just an act. This blog is a space to share what I have learned about Marketing and Communication throughout the past few years.
Browse by topic
- Positioning
- Inspiration
- E-Commerce
- Freelancers
- Jewelry
- Website
- Branding
- Founders
- Design
- Creative Direction
- Content Production
- Makers
- Fashion
- Digital Strategy
- Email Marketing
- Brand Strategy
- Designers
- Project Management
- Customer Experience
- Copywriting
- Creators
- Goals
- Differentiation
- Personal Branding
- Independent Brands
Looking for more resources to Step up to the next level?
Let’s build a strong and relevant Brand that people love.
Explore a mix of products and services specifically designed for independent brands — plus guidance and support every step of the way.